	RAINMAKER MARKETING CORPORATION 281.537.1200

Investment Real Estate - Continued...

Rainmaker Marketing Corporation can help you organize and administer a commercial real estate investment program syndication to provide your commercial real estate project with more cash on the table for the purposes of inducing a lender to pick up your construction loan.

Remember: qualifying for a construction loan in the "new reality" of a recessionary economy means you have to approach the process in "bites". You must recognize the key issues:

	Construction risk. No commercial bank lender or qualified institutional buyer is going to invest in a transaction that has excessive construction risk exposure. If you are uncertain about this issue then you need to be talking to Rainmaker Marketing Corporation because the construction risk issue may be what is holding up your show.
	Market risk. If there is a lease-up to be done or sales to be made, then you have to provide the capital resources for the program and that means you have to give careful consideration to either putting up a lot more money or undertaking a commercial real estate syndication to provide that money - either way you can't be successful by ignoring this issue.
	Project team. Lenders are VERY picky right now and are only working with proven performers. If your project team is weak then your response to loan applications will be just as weak and that means you have to put in more cash into the deal.

Given the new reality, the developer's goals should be:

	Identify the minimum amount of cash needed to induce a lender to close and then acquire that cash requirement to do so; then
	Identify the minimum amount of cash needed to induce a lender to close on a non-recourse loan that does not have cross-collateralization or cross-default clauses and then raise those funds; then
	Identify the minimum amount of cash needed to induce a lender to allow you to close on a non-recourse loan and pick up your cash off the table and then raise the resulting additional amount to do so.

Unsure on how to proceed? Talk to a Rainmaker consultant today.

Do You Know The Secret?

When it comes to commercial real estate development finance, it doesn't matter whether you need to raise $5 million or $50 million, the out-of-pocket costs, advance fees and project due diligence costs will always require the same relative investment dollars the promoters have to fund. Do you know what that amount is? Do you know the Secret?

Rainmaker Marketing Corporation can trace its history back all the way to 1989. Incorporated in 1993, Rainmaker Marketing Corporation has evolved over time into a full-service business to business consulting firm. Rainmaker Marketing Corporation’s initial specialization was in issues and documentation needs corresponding to the capital funding cycle for commercial real estate development projects with a primary focus on senior housing and health care related properties. Today, Rainmaker Marketing Corporation serves all types of commercial income-producing property development program financing requests with a combination of feasibility studies, due diligence services, structured finance consulting and a focus on commercial real estate syndication services. Rainmaker Marketing Corporation’s service area includes all of the continental United States, Canada, Mexico and the Caribbean Basin.

281.537.1200

Email: consultants@rainmakermarketing.com

Commercial Real Estate Development Finance, Due Diligence Documentation, Syndication & Project Management Consulting

15519 Dawnbrook Drive, Houston, Texas 77068.