	RAINMAKER MARKETING CORPORATION 281.537.1200

Multifamily Housing Private Placements - Continued...

In order to create a private placement offering memorandum for a multifamily housing transaction, the following steps need to be accomplished:

	Market Feasibility Analysis. This is a must for prime lender and the institutional investors looking at the enhanced equity security offerings. The key findings and conclusions of the market feasibility analysis report are dropped into the private placement offering memorandum ("PPM").
	Financial Feasibility Analysis. The data points, findings and conclusions of the market feasibility analysis are used as the empirical assumptions supporting the pro forma financial presentation. The executive summary of the pro forma financial presentation is dropped into the PPM and the rest is cited for incorporation.
	Capital Funding Plan Analysis. The key points of the capital funding plan are incorporated into the PPM to demonstrate the reasoning behind the capital funding structure and the types and quantities of securities being offered. The resulting legal/tax opinions required of the funding structure are placed in the appendix.
	Risk Disclosures. The pertinent risks need to be completely defined and incorporated in their entirety into the PPM.
	Business Plan. The highlights of the business plan of operations are incorporated into the body of the PPM while the entirety of the plan is placed in the Appendix or on a secure server with the URL provided.
	Financial Statements. Audited financial statements are provided where there is an existing company. The highlights of these statements are presented in the body of the PPM while the complete documents are placed in the Appendix.
	PPM Draft. The PPM has additional disclosures to make regarding the nature of the offering, the types of securities, their liquidation preferences and rights of the holders.

Find out more. Contact a Rainmaker consultant.

Do You Know The Secret?

When it comes to commercial real estate development finance, it doesn't matter whether you need to raise $5 million or $50 million, the out-of-pocket costs, advance fees and project due diligence costs will always require the same relative investment dollars the promoters have to fund. Do you know what that amount is? Do you know the Secret?

Rainmaker Marketing Corporation can trace its history back all the way to 1989. Incorporated in 1993, Rainmaker Marketing Corporation has evolved over time into a full-service business to business consulting firm. Rainmaker Marketing Corporation’s initial specialization was in issues and documentation needs corresponding to the capital funding cycle for commercial real estate development projects with a primary focus on senior housing and health care related properties. Today, Rainmaker Marketing Corporation serves all types of commercial income-producing property development program financing requests with a combination of feasibility studies, due diligence services, structured finance consulting and a focus on commercial real estate syndication services. Rainmaker Marketing Corporation’s service area includes all of the continental United States, Canada, Mexico and the Caribbean Basin.

281.537.1200

Email: consultants@rainmakermarketing.com

Commercial Real Estate Development Finance, Due Diligence Documentation, Syndication & Project Management Consulting

15519 Dawnbrook Drive, Houston, Texas 77068.